Answer
Oct 04, 2024 - 09:36 AM
Certainly! Brand elements such as name, logo, slogan, and color scheme help distinguish a brand from its competitors and create a unique identity in the consumer's mind. These elements evoke emotions and associations, setting the brand apart from individual products, which are the tangible goods or services offered by the brand. While products can change or be replaced, brand elements aim to establish a lasting impression and loyalty.
